EA Sports Season Ticket

• Early full-game access to EA Sports games before their release - This is the biggest aspect of the program. Starting with Madden, folks will be able to download the full game on Xbox Live or PlayStation Network a full three days before the actual release of the title. You will be able to play any part of the game, and then on launch day the download will then be locked and you will have to go out and buy the actual game at an actual retail outlet. (If you don't download the game three days before release, you still get three days of access to the full game regardless of when you download it.) So Madden still has a release date of August 30, but you will be able to download and play the game on August 27. All of your game saves, Achievements, Trophies and so forth will transfer to the full game if you choose to buy it on launch day.
  
• Discounts on all downloadable content associated with EA Sports titles - Anything that is released in the virtual stores on the Xbox 360 and PS3 will be 20 percent off the regular price if you are a Season Ticket member.
  
• Free "premium" web content - This portion of the program is more unclear than any other for now. FIFA 12 has a Creation Center aspect that will be free for users to toy with on EA's website if you choose to join the program, but otherwise it's still a bit fuzzy what will be included in this portion of the program.
  
• Membership recognition so others know that you are a Season Ticket user - This is essentially a badge of sorts that other gamers will be able to see on the EA Sports website, as well as within EA Sports games.